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Maximizing Sales Opportunities
Wednesday, January 25, 2023, 8:30 AM - 3:00 PM CST
Category: Events

Registration is now closed.

Class Overview:

Learn how to apply up-to-the-minute research and industry best practices to create a strategic sales process that delivers solutions to meet the ever-changing needs of your customers (and their customers). This class is great for new sales reps, anyone who wants to give their sales process a refresh, or business leaders looking for new ways to inspire their team

Topics Covered:

During this fast-paced one-day class, sales expert, Lynne Jensen-Nelson will discuss the following key topic areas:

• Creating Effective Business Relationships
• Finding New Customers
• Existing Customer Management
• Psychology of Selling
• Enhancing Customer Experience
• Hi Tech & High Touch (Using all the Sales Tools in Your Tool Box)

This class will immediately provide applicable sales skills and customer management strategies needed to take your business to the next level!


Lynne Jensen-Nelson is an award-winning business leader with 2 decades of experience in the home improvement, new construction and interior design industries. She has earned numerous distinctions including the Platinum Award for Distinguished Sales Leadership. As the founder of conversion-omics© she works with builders, product suppliers and professional organizations like NARI, NKBA, and NAHB helping them establish effective marketing strategies, create successful sales processes and enhance their overall customer experience. Today she is here to help us sell more, sell faster and create an efficient sales process that your customers crave. Learn more at www.conversion-omics.com.

When & Where:
January 25, 2023

Hosted By:
Simpson Strong-Tie


Simpson Strong-Tie, 825 Armourdale Pkwy, Kansas City, KS 66105

Time: 8:30 am - 3 pm

Who Should Attend:

  • Sales Professionals/Reps
  • Managers
  • Owners

Registration Fee:

Per person
MLA Member


$295 - 3 or more



Lunch is included in your registration fee.

Attendees are required to bring a pen/pencil and notepaper. Included in your registration fee is the course handout and lunch. Please contact the MLA office if there are any special dietary requirements for lunch. Hotel accommodations are not included.